Change That Delivers
Sales Pipelines That Deliver - Operations That Flow - Marketing That Converts - Modular Deployments To Fit Your Business Needs -
About Bronze Otter
Bronze Otter is a consultancy focused on building foundations and growth activities at the same time.
We partner with SMEs, start-ups, and scale-ups that need practical help with sales, marketing, operations and systems adoption.
Led by Michael Cox and Adam Green, bringing experience across sectors from start ups to multi-nationals.
Demonstrating ROI that provides clear payback and savings/growth
"We understand your world because we have already walked the terrain."
Operator-Led Delivery
Decades in real businesses, fixing real problems with real results. We blend earned operator experience with AI-native thinking to build systems that teams trust and leaders can measure. We understand your world because we have already walked the terrain.
WHO WE HAVE WORKED WITH
Our Services
Sales
Bronze Otter makes sales predictable, repeatable, and scalable. We deploy modular components where they move numbers first, then adapt to your business. Without extra headcount we automate prospecting and enrichment, enforce clean CRM and scoring, streamline SDR to AE to CS handoffs, and equip reps to convert. Everything is instrumented so you can fix fast and forecast with confidence, without adding headcount.
Marketing
Bronze Otter makes marketing findable, measurable, and compounding. How customers discover you is shifting fast; we help you adapt now and capture demand. With modular deployments we start where impact is highest: modern SEO and new GEO tactics to win local and category intent, asset production at scale, and automated multi-channel campaigns that convert. Clear attribution and feedback loops let you double down on winners, retire what drags, and grow with confidence.
Operations
Bronze Otter makes operations calm, reliable, and transparent. We deploy modular systems where they unlock throughput first, from automating routine work and cleaning up handoffs to an Ops Control Tower for live performance and a living knowledge base for instant answers. Leaders get time back to lead while the system runs. Input times drop, SLAs hold, and reporting is trustworthy. Start focused, prove value quickly, then scale the modules that keep delivery smooth
Case Studies
EV Charging Platform
Modules: CRM Automation Spine, Lead Gen & Nurturing Automation, Sales Collateral Factory
What we did: Built sales process, outreach, and materials from scratch; implemented automation for lead capture and nurturing.
Results: ARR from £0 → £120k in 3 months, tripled by month 6, projected to double again in 12 months.
ROI: £15k deployment → 8× return, with rapid continued growth.
Payback: in ~2 weeks.
ECOM Retailer
Modules: CRM Automation Spine, Pre-Qualifier Automation, Sampling Automation, Sales Collateral Factory
What we did: Automated pre-qualification, built chat/voice assistants, sampling logistics, and tailored collateral.
Results: ARR grew £400k → £1.2m (+300%) in 12 months, conversion 25%, response times <5 mins.
ROI: £30k deployment → ~£800k uplift. 26× return, <1 month payback.
Payback: in ~3 weeks.
WasteTech Robotics
Modules: Pipeline Trigger System, Sales Collateral Factory, Lead Gen Automation, App/IP Development
What we did: Secured Queen Mary Uni partnership + Sharp pilot, built recurring revenue streams (£130k ARR), launched app partnerships (£75k revenue, £500k–£2m IP valuation).
Results: Immediate >£200k value created, positioned for multi-million IP monetisation.
ROI: £10k deployment → 20× return, establishing long-term asset value.
Payback: in <1 week.
Luxury Design
Modules: SLA & Vendor Scorecard Engine, SOP Factory, Reporting OS, Inbox Automation
What we did: Standardised SLAs, created SOPs, launched reporting dashboards, and automated inbox workflows.
Results: Defects cut from 40% → <5%, OTD up to 95%, £450k annual savings.
ROI: £25k deployment → 18× return, payback in ~3 weeks.
Payback: in ~2 weeks.
Opening the books...
Unlock Your Potential
Discover the power of AI with Bronze Otter's Free Impact Report. Explore how our cutting-edge modules can revolutionize your business operations and drive real change. From optimizing processes to enhancing customer experiences, our AI solutions are tailored to elevate your performance and unlock new opportunities.
Frequently asked questions
Get in touch
We understand that transformational change decisions are important for any business, no matter what stage you are at.
Not quite ready to deploy our unique modular systems, that's ok!
Please get in touch with any questions or enquiries. You will always have a sympathetic ear, as we have walked the terrain before and know the challenges.
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